Language & Style Guide

In today’s communications environment, it’s critical to use the right language to convey not only meaning but organizational intent. From considerations around inclusion, diversity and belonging, to correcting historical inaccuracies and problematic metaphors, Xposure PR helps organizations and their teams evolve their communications to accurately reflect their values. 

To support their team’s use of inclusive language in the workplace and with clients, Xposure PR developed a company-specific Language and Style Guide for WP Pensions + Benefits. Serving Indigenous communities and workplaces, the WP team is committed to reconciliation in both words and actions. Their guide reflects their values and intentions, helping create communications materials and sustain environments that are respectful and inclusive, honouring and welcoming unique lived experiences and perspectives.